Today only! 10% of Proceeds from Select Styles Benefits Girls on the Run
On April 7, 10% of proceeds from two styles - the Heart Dropping CZ Hoops and Daisy Studs & Hoops Set - will go to Girls on the Run International!
Last fall, in celebration of International Day of the Girl, Rowan, the leading ear piercing brand known for safe and celebratory experiences by nurses, announced a first-of-its-kind partnership with Girls on the Run International, a nonprofit dedicated to helping girls realize their limitless potential through programming that builds confidence, develops vital life skills, and inspires a love of movement.
This spring, Rowan will continue to pop up at Girls on the Run 5ks across the country. We’ll be in Charlotte, Atlanta, Chicago, Salt Lake City, Trenton, and St. Paul, supporting participants as they celebrate the goals they’ve worked so hard to achieve. In addition to being on the ground at these inspiring events, Rowan will also be activating in their studios throughout the school year - bringing the energy and mission of Girls on the Run to their own community spaces.
“At Rowan, every piercing is a milestone and every milestone can be celebrated with a piercing. We’re incredibly proud to be a part of this chapter in so many girls’ lives,” said Louisa Schneider, Founder & CEO of Rowan. “There’s nothing more rewarding than helping her celebrate who she is and how far she’s come alongside the people who love and support her. This partnership is about helping girls feel strong, seen, and celebrated.”
Rooted in a shared mission of empowerment through confidence, self-expression, and community, Rowan and Girls on the Run are joining forces to create joyful, meaningful moments for girls and their caregivers. Whether crossing the finish line of a 5K or getting their ears pierced, these moments represent more than just milestones – they’re opportunities for bonding, growth, and celebration.
“At Girls on the Run, we celebrate the power of individuality, joy, and confidence, and are proud to collaborate with a company like Rowan that reflects those same values in their products,” said Elizabeth Kunz, CEO, Girls on the Run International. “With their support at 5K events, we’ll elevate the celebratory experience for girls as they cross the finish line and accomplish hard-earned goals. We are excited to partner with Rowan in bringing even more sparkle to these unforgettable moments, where every girl can activate her limitless potential.”
Support our partnership by purchasing the Heart Dropping CZ Hoops and Daisy Studs & Hoops Set in-studio or online on April 7th - 10% of proceeds will go to GOTR! And look for Rowan at Girls on the Run 5Ks this spring!
Follow @heyrowan and @girlsontheruninternational on Instagram to stay up to date on the latest partnership news.
About Rowan
Rowan is an ear piercing and hypoallergenic jewelry brand with more than 100 studios across the United States. Mom-founded and women-led, Rowan was created to set a higher standard for ear piercing by centering safety, medical expertise, and thoughtful care. All piercings are performed by licensed nurses and backed by a medical advisory board, following the Rowan Clinical Piercing Standard® - a proprietary protocol designed to ensure the safest, most precise piercing experience for all ages. Rowan’s hypoallergenic jewelry is designed or curated in-house with careful attention to materials, comfort, and long-term wear. At Rowan, every piercing is a milestone, and every milestone can be celebrated with a piercing.
About Girls on the Run
Girls on the Run creates and offers empowering after-school programs designed for girls in grades 3 to 8.The nonprofit helps participants build confidence, increase physical activity, and develop life skills like managing emotions, resolving conflicts, and forming friendships. With the support of trained coaches, team members activate their limitless potential through a blend of physical activities and engaging lessons. The research-based curriculum explores topics relevant to 8- to 13-year-old girls, such as expressing empathy and standing up for oneself and others. The program includes a Community Impact Project and culminates with a celebratory 5K. Since 1996, Girls on the Run has served more than 2.7 million girls across all 50 states and Canada. Discover more at girlsontherun.org.