2024 was a big year for Rowan! Here’s what we’ve been up to:

We opened 30 new studios this year! And said hello to 10 new states!

We’re talking about you, Alabama, Kentucky, Maryland, New Jersey, Ohio, Pennsylvania, Rhode Island, Utah, Virginia, and Wisconsin!

That brings us to a grand total of 63 open studios across 29 states!

Our licensed nurses performed almost half a million ear piercings and are on track to to exceed 1 million annually!

Our most popular ear piercing placement is the lobe! Whether you opt for a single lobe piercing or a super-stacked lobe, Rowan’s had you covered this year. We predict the constellation piercing will be trending in 2025.

Our 14K CZ Princess Cut Studs in 3mm were our most popular device piercing earrings. And for needle piercings? A very similar style! You loved the 14K Crystal CZ Flatback in 2.5mm.

We released 7 limited edition collections: Valentine’s Day, Spring Garden, Mother’s Day, Pride, Glam-ma, Midnight Magic, & Jingle All the Ways! 

We also refreshed our core collection with new 24/7 Flat Backs & CZ Hoop styles and relaunched our classic endless hoops!

You all loved keeping it simple with non-piercing styles. The Gold Charmed Circular Hoops were this year’s bestsellers!

What are we up to in 2025? Follow us on social to find out! Find us at @heyrowan across channels.